Author Archives: Harvest Moon Publishing

About Harvest Moon Publishing

Author: Ginny Bayes | As managing partner of Harvest Moon Publishing, Bayes has overseen the companies' television convergence sales programs and content provider services for 16 years. The company also provides extensive content developing and marketing services for broadcasters, businesses, and interactive agencies. Previously, Bayes owned Bayes & Associates Advertising, a Denver advertising and public relations agency. She also authored weekly commercial and residential real estate columns for The Denver Post and Rocky Mountain News.

Google Tips for Top Website Content

You don’t have to re-invent the wheel when it comes to adding content to your website. Google provides great tips you can follow to improve your website ranking. Continue reading

Advertisements
Posted in content articles, content tips, copywriting, website content, website content tips, website copywriting, writing for your website | Tagged , , , , , , , , , | 1 Comment

The True Cost of Social Media – Measuring Opportunity Cost

Is your business on Facebook, Twitter, LinkedIn? Do you spend a fair amount of time updating your posts and pages to inform and connect with customers? Then it may be time to assess how much participating in social media is costing your business and whether it’s a good use of your time. Continue reading

Posted in business management, content marketing, Facebook, LinkedIn, marketing, small business, social media, Twitter | Tagged , , , , , , , , | 5 Comments

Local Content Now Becomes Division of Harvest Moon Publishing

DENVER – Harvest Moon Publishing announced today that Local Content Now, a Denver-based content development and marketing firm, will become its content development division effective May 23, 2011. Local Content Now has existed as a sister company to Harvest Moon … Continue reading

Posted in content articles, content marketing, website content | Leave a comment

Website Content – What Sets You Apart from Your Competitors?

When it comes to marketing your business, what sets you apart from your competitors? That’s the first question you should ask yourself when writing content for your website. What is your number one selling point — or benefit to potential … Continue reading

Posted in content articles, content tips, copywriting, marketing, small business, television websites, website content, website content tips, website copywriting, writing for your website | Tagged , , , , , , , , , , , | Leave a comment

Writing Content – Who Are You Selling To?

Before you write content for your website or ad campaign, it’s vital to know who you are writing for. Every company and every product has a most likely audience. Here are some important considerations about your audience that can help shape your copy. Continue reading

Posted in content articles, content tips, copywriting, website content, website content tips, website copywriting, writing for your website | Tagged , , , , , , , | 1 Comment

Top 15 List of Misspelled Words

We’ve all done it. One minute you’re typing away with a new idea for a blog, tweet, or website page when your brain freezes like you took too big a gulp of a 7-11 Slurpee and you can’t remember how … Continue reading

Posted in content articles, content tips, copywriting, website content, website content tips, website copywriting, writing for your website | Tagged , , , , , , , , , , , | Leave a comment

How many words should content articles have?

So you’ve embarked on the task of writing original, vital, refreshing, awe-inspiring content for your website. That’s great! But here’s a question:  how many words should each of your content articles have? Keep content articles short and to the point … Continue reading

Posted in content articles, content tips, copywriting, website content, website content tips, website copywriting, writing for your website | Tagged , , , , , | Leave a comment